26 08, 2020

Four innovation engagement levels

By |2020-08-26T16:19:14+01:00August 26th, 2020|Innovation management|

How do you generate ideas for innovation? And what triggers the innovation engine? Every organisation has a different answer for these questions: ‘from the customers’, ‘from the employees’, ‘sales’, ‘from the research’ et cetera. If you take a look at the different answers, there are a number of categories to define which we call [...]

25 08, 2020

New time slots: Webinar Idea Management

By |2020-08-25T10:17:19+01:00August 25th, 2020|Uncategorized|

We are happy to invite you to the webinar Idea Management!Sign up! https://creatievekoppen.nl/events Generating ideas is never an issue, but how do you generate ideas in a structural manner? And how can you turn ideas into real business value? And what about motivating enough people to join this ideation process? In this webinar you [...]

7 08, 2020

Innovation Portfolio Management, the ultimate explanation

By |2020-08-07T12:54:40+01:00August 7th, 2020|Idea management, Innovation management, Innovation strategy, Selection|

As per the latest research by Nyenrode, businesses with strong portfolio management have better customer satisfaction, more profitability and so, higher innovation success rate. If I ask you what allows a company to position itself in the market? You would probably say profit margins, choice of products or service, etc. But, I would say, [...]

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